The DriveSales™ | How to build a great and rewarding sales team culture!
Growth and progress are very subjective terms. One business might interpret it in terms of the profit and revenue, while another might think of it as market status, someone might say that it is the company employment ratio and yet someone else will come up with the concept of excellent work culture.
Hence, there are probably a million ways to measure progress and you have to find out the one that suits you the best. However, for those of you who think that the kind of work culture you create for your sales team is the actual growth you have achieved, this blog is definitely the one you should look at.
And, all those who want to see what the fuss is all about will definitely learn something here today. It is important to realize that your sales team is the one that is actually helping you stake your claim in the current competitive market. Without it, you will probably not be able to enjoy the magnitude of the business you have today.
This is why, it is important to create a peaceful, reliable, and enjoyable work culture for your sales. You can probably force them into impossible sales targets, but that is only till they find a better opportunity, or rather anything better than yours.
So, it is absolutely imperative to build a great and rewarding sales team culture. Both for your team’s mental health as well as yours. Given below are some ways through which you can achieve this.
Steps to build a great and rewarding sales team culture:
1) Know your sales team — Understand that you will be working in a team. From finding prospects till closing the deal, you will be a part of the collaborative effort of a group of individuals. Hence, your work will require a lot of interaction irrespective of your position in the company. So, it is essential that you have a good rapport with your team. This will minimize your effort and maximize the results.
2) Track progress regularly — A lot of times we are waiting for the results that are likely to be not what we wanted or expected. When you are working in a team, it is not you alone who is responsible for a project. A failure at someone else’s part affects you as well.
Thus, implement a system where you can track the work progress regularly. Your mechanism should be robust but not rigid. Your team members should be able to approach you in case of any doubts or confusion. This will help to ensure that the final result is what you wanted.
3) Stress on the accurate process more than the results — It is true that the final result is what defines our effort and hard work. Still, your focus should be more centralized on the actual process rather than the results. If your team’s approach and techniques are right, success will follow.
4) Celebrate your wins — It is absolutely essential to celebrate when you bag a huge and great project or close a deal successfully. Your ability to appreciate the efforts of your team is what boosts the morale of your colleagues which in turn bears great results again and again.
5) Boost the team spirit — There might be a lot of situations when your team will just feel like giving up. It could be an impossible project or a difficult client. Or, you might have lost a project that your team worked really hard on. In such situations, it is necessary to appreciate the team’s efforts and to energize them again. Show confidence in your team and work on the feedback or weak points.
Now, as an effective SALESPERSON! We can do three things from here.
1. Not ignoring the opportunity and blaming the situation for revenue loss.
2. Taking important notes and going back to revisit your sales strategy with the growth mindset.
3. Reaching out to The DriveSales™ if you need any specialized help for sales.
To conclude, what you choose to think also provides some idea of your development as a consultative salesperson. It is something like Thomas Edison quotes “Our greatest weakness lies in giving up. The most certain way to succeed is always to try just one more time.”
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